Program evaluation is a relatively new field of study, both for its discipline-specific value and broader purpose. In this chapter, we discuss the development of evaluation as a necessary component of organizational development and grant writing, and expound these ideas to the arts. Since funding for arts programming is generally smaller than other fields, there are additional challenges for arts evaluators to consider when choosing appropriate models for data collection and analysis. Finally, we discuss the current trends in evaluating the arts, the challenges faced by organizations of all sizes, and introduce the varied and unique contributions to this edited collection.
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